Podcast: Inefficiency is Your Networking Best Friend

The shortest path from here to increased revenues is lunch. Lunches are money in the bank. They’re also time-consuming to arrange, so It’s tempting to automate, delegate and outsource some of the logistics in order to achieve greater efficiency.

Don’t do it.

You feel too busy to be bothered with the mundane, boring, tedious aspects of setting up lunch.

I get it it. I hear you. The back and forth is annoying, time consuming and it’s a big hassle. She emails, you email back, she voice mails, you return the call and on and on. Sometimes setting up a lunch can take a month. But, efficiency and lunch aren’t the objectives – relationships are. You lose something when you delegate, or automate, the back and forth of arranging lunch. You lose part of the relationship.

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