We’ve been messing around with our LinkedIn company page for Rosen Law Firm.
I don’t claim to be an expert on the details of managing these pages. We’re constantly struggling to keep up with the changes made by sites like LinkedIn and Facebook, and maintaining our pages is time consuming and sometimes complicated.
In working on our LinkedIn page this week, we came across something interesting and a little scary.
We had never modified our page previously. This was our first effort to clean it up and customize it.
What we found is that, by default, every employee of our firm was designated as an administrator of the page. Anyone who has ever claimed to work for our firm in his or her LinkedIn profile had the ability to modify the page.
Thankfully, none of these people bothered to fool around with the page, but they could have if they had tried. A disgruntled employee could have wreaked havoc by modifying the page in some offensive way.
It took all of two seconds to change the settings on the page and designate a few key employees as administrators. It’s easy to make the change.
You should go ahead and claim your page and lock it down so that only authorized employees have control. LinkedIn is a popular and important network, and you wouldn’t want to lose control of your presence on the site.