We’re diving into Google’s Quality Score metric today and how to use it to assess your ads. Quality Score is important, but you can’t look at in a vacuum, so today, we’re looking at what Quality Score measures, why it matters, and how to use it to improve the performance of your paid campaigns.
[smart_track_player url="https://traffic.libsyn.com/rosen/ADV2022-14.mp3" title="Quality Score" style="dark" download="false" social="false"]