I’ve got business cards, but rarely hand them out. Occasionally, I collect a card from someone I meet, but I think we’re really in a post-business card era.

Oddly, however, I get plenty of questions here at Divorce Discourse about the appearance of business cards. The most recent question was from a woman fretting that her card design might be overly feminine.

I’d suggest that you not worry about your business card anymore. If you want to have one – fine. Make it simple. What people really want and need is your name. It wouldn’t hurt to provide your email address and phone number. Most importantly, they need your website address. That’s where they’re going to go first to get in touch with you.

When they arrive make it easy for them to get in touch with you. Put your phone number, email address, and physical address in places that are easy to find. Give the user the option of clicking to email or clicking to call. Make it easy.

Some people won’t even type in your website address. They’ll simply type your name into Google and expect to find you. Be sure your web presence comes up at the top of the search engine results page for your name. I’ve given up on sending referrals when I couldn’t find the lawyer I was looking for in Google. I got frustrated and moved to the next name on my list.

To ensure you rank well on Google, for your name, have your LinkedIn profile complete and up to date. Do the same for Twitter. Create a bio page on your website with your name as the page title. If you’re buried in the results you may want to pay for a Google Adwords ad for that page so you’ll be findable.

Realistically, I don’t hang on to the business cards I gather and I doubt you do either. I snap a picture of the card with WorldCard on my iPhone and it enters the info into my address book. I only enter the data for contacts I really need to keep. The others are headed for the circular file under my desk.

Don’t stress about your business card. Keep it simple. In fact, the fancy, complex, colorful cards make it tough to scan and capture the data. Those cool cards end up aggravating me. The simpler, the better when it comes to business cards.